TEDx Brussels: Microwork: giving digital opportunity to impoverished people
Leila Janah is the founder of Samasource, an award-winning social business that connects people living in poverty to microwork— small, computer-based tasks that build skills and generate life-changing income. She presents her idea in the following video
Samasource connects women and youth living in poverty to dignified work via the Internet.
Through a technology platform, the SamaHub, Samasource breaks down digital work from large companies into small tasks, or microwork, that can be completed by women and youth with basic English skills and a few weeks of training at their partner centers. Its clients include large technology and data companies, including Google, LinkedIn and Microsoft. This work enables people living in poverty to earn a living wage in the formal sector, build confidence, gain skills in the new economy and inject much-needed capital into their communities.